// Demo studio · East Rutherford, NJ
See it working before you buy it.
Varto’s East Rutherford facility is a working studio and control room where buyers evaluate production equipment and workflows before they commit. Tell us what you are considering; we will confirm what we can demonstrate and set up the room around your workflow, in person or as a live remote walkthrough.
Prefer to talk? (888) 656-6233
// What a visit is for
Evaluate the equipment, the workflow, and how it fits together.
A demonstration here runs on working systems in a real room, not a display wall, and we prepare it around the decision you are making.
01 · Compare
Compare before you choose.
See switching, replay, cameras and control running, and ask how the options differ for the way you produce.
02 · Test
Run your own workflow.
Bring your rundown, graphics or media and see them on the systems you are considering, not on a canned reel.
03 · See the system
Follow the signal.
Trace a production from the studio floor through the control room to transmission, wired the way we design customer facilities.
// the room itself
The studio floor, monitoring, and the racks.
One facility, three spaces: a pre-lit studio floor with a green cyclorama under a lighting grid, a control room where the monitoring and switching sit, and a separate equipment room holding the racks and production systems.
// green cyc 16′ x 11′ · pre-lit
// control room · monitor wall · switching
// LiveU transmission rack
// Demonstrations held here
Manufacturers have brought their systems to this room.
Two demonstrations at our East Rutherford facility.
June 18, 2025
Panasonic KAIROS hands-on demo and open house.
Varto hosted a KAIROS demonstration and open house in East Rutherford: hands-on access to a fully integrated KAIROS system in a working control room environment, guided by the Panasonic and Varto teams, followed by studio tours. Authorized Panasonic dealer
November 12, 2025
Brainstorm demo day.
Varto hosted a Brainstorm demo day at our East Rutherford facility, showing InfinitySet, Aston and Edison PRO live, with real-time chroma keying on our in-house cyclorama.
// what is installed here
Production systems you can try here.
A demo wall shows you a product. This room lets you work the systems: cameras and tracking, production and replay, virtual sets, the network underneath, and the transmission path out. A partial tour of what is installed here.
01 · Cameras and tracking
PTZ cameras, and tracking.
Panasonic PTZ cameras, with auto tracking through Panasonic Media Production Suite. Studio cameras and BirdDog cameras are here for other camera workflows. Ask to see tracking running when you book.
02 · Production and replay
Switch it, replay it, key it.
Vizrt TriCaster switching and 3Play replay in the control room, and Blackmagic Design Ultimatte for high-end chroma keying. Sit in the chair and run it yourself. Vizrt Platinum Partner
03 · Lighting and prompting
A lit floor and a prompter.
Ikan lighting on the grid over the pre-lit cyclorama, CueScript prompting, and DMX over IP lighting control.
04 · Virtual production
Step onto a set that is not there.
Brainstorm InfinitySet for 3D virtual sets, demonstrated here on our own green cyclorama. The November 2025 demo day ran it in this room.
05 · Network and routing
The layer everything else rides on.
A fiber-interconnected NETGEAR AV network carries NDI, Dante and KVM. Routing runs on Blackmagic Design Videohub and AJA KUMO, with 40×40 SDI routing to the studio floor, an Adder Infinity KVM-over-IP matrix, and NDI devices.
06 · Transmission
Send the show somewhere.
LiveU LU4000, LU2000, LU800, LU300S and LU-REQON1 are on demo here, alongside the building wired internet. LiveU Authorized Partner
// How a visit works
Three steps, and the third one is the fun part.
01
Tell us what you want to evaluate.
Name the equipment or workflow. We confirm what we can demonstrate before you visit and prepare the room around it.
02
Come to East Rutherford.
195 Hackensack St., East Rutherford, NJ. Driving is easy; by train it’s NY Penn to Rutherford station via a Secaucus transfer, and a short walk from there.
03
Drive the gear yourself.
Bring your own media, graphics, or rundown if you want the demo to be your show.
Remote option: a live walkthrough online, same room, same systems, your questions steering it.
The same studio and control room are also available for production rentals. Studio rental →
// Straight answers
Questions we hear every week.
Can we run our own show as the demo?
Yes, and it’s the best version: your rundown, your graphics, your media on the actual systems. That’s how a demo becomes a decision.
How long should we plan for?
An hour covers a focused question; teams comparing workflows should plan longer. We’ll size it when you book.
Is this a sales pitch?
It’s a working room with an engineer in it. You drive; we answer; the quote comes later if you want one.
// The room is ready
Bring your workflow. See it run.
Tell us what you want to evaluate, in person or remote. The quote comes later if you want one.
(888) 656-6233 · sales@vartotech.com · 195 Hackensack St · East Rutherford, NJ